When Collette approached me with her vision for the Hale Kitchen, I knew instantly that I wanted to work on this project and bring her brand to life. I am glad she chose me as her designer!
Designing the Hale Kitchen’s brand identity was a deeply rewarding journey. Collette’s mission to provide postpartum nourishment resonated with me on a personal level, and I was determined to capture the essence of her vision in every visual element.
The color palette we chose reflects the nurturing journey of postpartum recovery – from the warm embrace of early days to the fresh energy of new beginnings. This balance between comfort and vitality is at the heart of the Hale Kitchen’s offering.
Crafting the logo was a thoughtful process. The visual elements convey trust, comfort, and support – crucial qualities for postpartum mothers seeking nourishment and care.
Working on the Hale Kitchen’s brand identity was an absolute privilege. As a designer, this project holds a special place in my heart, and I’m thrilled to showcase it in my portfolio as a testament to the impact of design in giving meaningful visions a tangible form.
“Thank you so much for working with me on this project! I loved the way everything came out. I’m so excited!”
Branding + Business Card.